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Media And Entertainment Industry

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Media And Entertainment Industry

We at sunsoftex help media organizations gain more attention and reach new audiences through innovative technologies

All trends and data indicate onslaught of mobiles on traditional print media and entertainment industry. Sample these numbers: Mobile apps now account for more than 50% of all time spent on Digital Media. Smartphone users spend close to 90% time using mobile apps. Over 40% of mobile sales came in from mobile apps for Top 500 e-tailers.

With reducing subscribers for print media and an exploding mobile user base, media & entertainment industry is shifting its focus towards mobile technology (or approaching a dual-focus approach at times).

Sunsoftex top notch company in india helps you in making this digital evolution and turn this shift in your favor. We have been partners for many of the Fortune 100 Companies in creating platforms for digital outreach, interactive gamification of digital ads, new product launches using Omni-Channels of mobile web, apps and ads..

An ‘engaging’ & ‘contextual’ content is the centerpiece of a well crafted digital strategy. Sunsoftex team collaborates with you to create rich digital experiences based on such content & help you engage with your customers effectively.

Undoubtedly, the online publishing medium has brought disruptions in the media & entertainment industry, but at the same time, has also posed many challenges. Continuous change in search engine algorithms, content distribution, decreasing readership, and generation of new revenue streams are the major ones. However, digital advancements have opened more avenues for managing and distributing content, increasing research outreach, and social sharing. Sunsoftex aims to help the media & entertainment industry keep pace with the digital revolution, create a distinctive brand voice, superior experiences for users across platforms and maximize conversions. Our innovation-driven solutions let you track and analyze the readership data, simplify the content creation and management, and achieve the desired business outcomes.
Bring digital revolution to media & entertainment industry with IT processes
 
We help you realise your potential in the digital landscape
 
Providing captivating media experiences such as on-demand digital DJ, DOOH service.
Developing content with multi-channel readiness, supporting various formats.
End-to-end publishing/e-reading solutions & media integrations to create rich & compelling content on tablets/smartphones.
Entertainment Platforms for managing TV/News/music shows/live band events/music streaming/selling tickets & merchandizes.

How We Help Our Customers

Using Analytics and Data for Effective Communication
We work with media companies to expand the reach and effectiveness of their messaging using artificial intelligence, data visualization, detailed analytics, and content marketing to communicate with users across a wide variety of platforms and devices.
Deploying Chatbots for New Engagement Methods
We help media companies integrate AI chatbots for streamlined, automated communication across a variety of digital platforms. Chatbots help organizations boost engagement and automatically deliver information to users around-the-clock. We also help implement other digital marketing strategies to drive greater levels of consumer engagement across various social platforms.
Integrating Marketing Automation Software
We seamlessly integrate marketing automation solutions into new or existing systems to help media companies automatically generate messaging and social media content for targeted customers, eliminating any errors in prospective messages.
Building Unique Mobile Apps and Web Experiences
We assist media companies in developing Android, iOS, and web-based applications for groundbreaking digital experiences, including cross-platform mobile development that enables original apps to run across multiple platforms.
Media Segments We Serve

Video and audio analytics

Audience experience

Fan
engagement

Royalty management

Content delivery network

Asset management

Customized content delivery

Influence viewership

Intuitive user interface & automation

Immersive experiences with AR/VR

Omni-channel distribution of multimedia content

Automate content processes and track consumption

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